I their own version of the truth. Advertising

I believe the media does have the right to subject
regulation. The media has a huge impact on anyone feasting their ears, eyes or
fingers on it. Unfortunately, this control is in the hands of a few large
companies. Media resource control is given through licensing purchased from the
federal government. For companies get a license they must prove that they are
operating within the publics best interest. However, I think we can all agree
there are some grey areas. I believe media ownership plays a big factor in
these strict scrutiny decisions that are made. For example, the deregulation of
cable television allows a single company to own and operate newspaper, television
and cable companies within a single market. Go figure there’s going to be some
content scrutiny. Forget about where you lie on the political spectrum. What is
the news for? Why are broadcast companies doing the news? Whether you are an aggressive
liberal or a conservative republican you must understand that you are getting all
your information from sources who are giving you their own version of the
truth.

Advertising censorship that comes to mind Kendal Jenner’s controversial
Pepsi ad. Pepsi pulled the add April 5, 2017. The ad features Jenner watching,
then joining a protest. In this generation of “the offended” many took offence to
the way Pepsi portrayed imagery of the black lives matter movement. The most controversial
image in the commercial is towards the end of the commercial where Jenner walks
to the front of the protest line and hands a police office a Pepsi. There is a similar
comparison to Kendal Jenner and Leisha Evans and the Baton Rouge protest last
year. Many people find it offensive that Pepsi thinks it can solve these
serious issues with a simple soft drink. All over people are protesting police brutality.
Pepsi stood by the add at first releasing this statement “This is a global ad that
reflects people from different walks of life coming together in a spirit of harmony
and we think that’s an important message.” In my opinion the ad was too soon
when big company’s like Pepsi take these controversial risks the outcome can
only go one of two ways, really good or really bad. In this case Pepsi received
a lot of backlash and decided to pull the ad. 

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